Why do you buy software?

Moderator
Posts: 624
Joined: 2007.09
Post: #16
Yeah, re-reading it, it seemed a bit unclear. I would edit it, but I'm lazy(Which is not good since I'm a young guy). Who knows what will happen to me when I'm eighty?Rasp

- Lincoln Green
http://www.binkworks.com/
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Member
Posts: 156
Joined: 2002.10
Post: #17
Wasn't joking, just my stab at sound advice (not that I've ever made much from shareware - prob only a couple hundred pounds over a few years...

Just a bit suprised at your attitude - I thought it was fairly generally accepted that the best customers are satisfied ones. They're more likely to come back and look at any subsequent products, and also more likely to refer you to their friends.

Cheers

- Iain
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Moderator
Posts: 624
Joined: 2007.09
Post: #18
Yes, and thanks. It's really nice to get advice from the gurus.Rasp

- Lincoln Green
http://www.binkworks.com/
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Apprentice
Posts: 9
Joined: 2005.05
Post: #19
I think that well polished software that is easy to use is likely to sell well to Macintosh customers. Of course the first challenge is coming up with a product idea that people actually need, as few people will pay money for an application they have no practical use for. After that, a UI that doesn't get in the way is nice to have. Convenience is important, using things like Sparkle for easy updates is a nice touch.

I also agree that the buying process needs to be quick and painless. Setting up your shopping cart to email a serial immediately is important, I don't want to have to wait for it.

Software I have bought includes TextMate, OmniGraffle, OmniOutliner, LineForm, etc. All good examples of well polished, functional software.
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